top of page
Account-Based Marketing and Sales Insights
Stay ahead of the curve with the latest insights and trends, carefully curated by our experts at Next Gen ABM. Subscribe now and get instant access to exclusive content, expert analysis, and cutting-edge strategies to supercharge your ABM journey!
Weekly ABM/ABX Insights - Buyer Heatmap, Reddit Intent Signal & AI Agents
Weekly ABM/ABX Insights - Buyer Heatmap, Reddit Intent Signal & AI Agents
NextGen ABM
4 days ago4 min read
7 views
Weekly ABM/ABX Insights - Intent Signals & Omnichannel ABM: This Week's Must-Know News and Resources
Weekly ABM/ABX Insights - Omnichannel ABM & Intent Signals: The Must-Know News and Resources
NextGen ABM
Mar 174 min read
29 views
Weekly ABM/ABX Insights - ABM Meets AI Ops: Top Use Cases and Innovations
Weekly ABM/ABX Insights - ABM Meets AI Ops: Top Use Cases and Innovations
NextGen ABM
Mar 104 min read
36 views
Weekly ABM/ABX Insights - 💥 Digital Fatigue is Real: How ABM Marketers Can Cut Through the Noise
Digital Fatigue is Real: How ABM Marketers Can Cut Through the Noise
NextGen ABM
Mar 44 min read
94 views
Weekly ABM/ABX Insights - Efficient Marketing: AI-Driven Personalization for Better ROI
Weekly ABM/ABX Insights - Using AI to Scale Personalization for Smarter ROI
NextGen ABM
Feb 184 min read
13 views
Weekly ABM/GTM Insights - Agentic AI in GTM, Top Insights You Can't Miss This Week
Weekly ABM/GTM Insights - Agentic AI in GTM, Top Insights You Need to Know
NextGen ABM
Feb 103 min read
34 views
Weekly ABM/ABX Insights - ABM on a Budget? Yes, You Can!
Weekly ABM/ABX Insights - ABM on a Budget? Yes, You Can!
ABMÂ is transforming into a cornerstone of broader GTM strategies.
NextGen ABM
Feb 36 min read
51 views
Weekly ABM/ABX Insights - Is GTM the Evolution of ABM? The Best-in-Class Are Doing Differently.
ABMÂ is transforming into a cornerstone of broader GTM strategies.
NextGen ABM
Jan 284 min read
16 views
Weekly ABM/ABX Insights - A Generational Shift is Changing B2B Buying – Is Your ABM Strategy Ready?
24th Edition (Published on Jan 21) Editor's Notes:Â In 2025, over 65% Â of business decision-makers will be Gen Z or Millennials . These...
NextGen ABM
Jan 224 min read
44 views
Weekly ABM/ABX Insights - Lead Gen in the ABM Era: What G2’s Insights Reveal as Top Opportunities for 2025
23rd Edition (Published on Jan 13) Editor's Notes:Â In the era of ABM, lead gen has evolved far beyond filling the top of the funnel with...
NextGen ABM
Jan 144 min read
65 views
Live from CES 2025: Strategic Insights for B2B Marketing Leaders
What do smart TVs, AI-powered video tools, and virtual reality have to do with your B2B marketing strategy, areas like ABM and Demand...
NextGen ABM
Jan 94 min read
68 views
Weekly ABM/ABX Insights - 2025 Playbook: AI, Automation, Social, and New Tools Redefine ABM and GTM Strategies
22nd Edition (Published on Jan 7) Editor's Notes: In 2025, AI , automation , social media , and cutting-edge tools are transforming how...
NextGen ABM
Jan 74 min read
8 views
Weekly ABM/ABX Insights - ABM’s Secret Weapons: Owned, Shared, and External Data Signals You Can Trust
21st Edition (Published on Dec 17) Editor's Notes: This week, we're diving deep into a pivotal theme: Owned, Shared, and External Data...
NextGen ABM
Dec 17, 20244 min read
10 views
Weekly ABM/ABX Insights - What B2B Marketers Are Stealing from B2C (And Why It Works for ABM)
20th Edition (Published on Dec 10) Editor's Notes: AI, Personalization, and Cross-channel Insights Reshaping B2B Strategies Today’s B2B...
NextGen ABM
Dec 10, 20244 min read
51 views
Weekly ABM/ABX Insights - The Great ABM Shift: What Changed in 2024?
The Great ABM Shift: What Changed in 2024?
NextGen ABM
Dec 3, 20245 min read
12 views
Weekly ABM/ABX Insights -ABM vs. Demand Gen: Is it time to retire this debate?
18th Edition (Published on Nov 18) Which is better: account-based or demand-based marketing? The latest research says it's not an...
NextGen ABM
Nov 19, 20245 min read
21 views
Don't Enter 2025 Blind: The Ultimate Year-End Audit Checklist for Revenue Marketers
As Q4 draws to a close, revenue marketing teams have a prime opportunity to evaluate their strategies, and make informed adjustments for...
NextGen ABM
Nov 14, 20246 min read
51 views
Navigating the hidden 70% of the B2B buyer journey: Insights from the B2B Marketing Exchange 2024
As the B2B marketing landscape continues to evolve, buyers now engage with sellers on their own terms, initiating contact approximately...
NextGen ABM
Oct 24, 20247 min read
895 views
The Democratization of ABM: Why Account-Based Marketing is a Must-Have Beyond the Enterprise Segment in 2024
recent technological advancements are transforming ABM from an exclusive strategy for Enterprise segment into a scalable approach.
NextGen ABM
Jul 8, 20244 min read
31 views
Weekly ABM Insights Newsletter - July 1
4th Edition Happy July 4th Week! This edition is packed with exciting updates from industry leaders! This edition features innovations...
NextGen ABM
Jul 1, 20245 min read
7 views
bottom of page